Fernando Martinez is a dedicated Market Analyst in the Ownership Insight team, where he applies his expertise in data science and business analytics to support strategic decision-making. With a strong academic foundation in Industrial and Systems Engineering and a specialization in Data Science, Fernando is adept at transforming complex data into valuable insights that drive business outcomes.
Since joining the Ownership Insight team, Fernando has been responsible for analyzing market data and trends, conducting quantitative and qualitative analyses, and delivering high-quality reports that guide business strategies. His analytical approach and technical skills enable him to identify emerging patterns and provide actionable intelligence that enhances stakeholder decision-making. His proficiency in data visualization and business intelligence tools, including MS Excel (Macros and VBA), SQL, R, Python, and Power BI, enables him to provide clear and compelling insights across different business areas.
Fernando is bilingual in English and Spanish, making him an effective communicator in diverse environments. He earned his degree in Business Analytics from San Pedro Sula University (USAP).
